Building an internally funded, non-direct sales channel within a company is very expensive, time-consuming and typically has a low probability of success. It's not where most companies excel. The typical attempt is to take a top manager or top sales person and task them with "building the rep channel". There will be an appreciable understanding of what Rep Channel Management is all about after multiple attempts, multiple false starts, much lost time, lost market share, and collateral damage to the company's best people has taken its toll.
Our company's focus is on Sales Channel Staffing and Management. We hire outsourced sales reps for our Clients. We broker the relationship, contract a master agreement with the Client, hire the sales reps through our company, and then, based on the Client's needs, manage the Client's outsourced sales channel moving forward. We save Clients both time and money by building an immediately successful North America-wide sales organization "overnight". We also minimize the risk of "rep-to-manufacturer" relationship misfires that can cost both companies lots of money.
We provide value to our sales reps by finding great products from great companies that need a North America-wide market presence. We only hire known, top notch, high performing outsourced sales reps.
We are a business partner for both our contracted sales reps and our Clients. Our focus is on providing the best reps with new product lines, while also building a best-in-class sales channel for our Clients.
We have a wide range of experience in managing both sides of the "company direct" and "outsourced rep" sales equation. We have worked with small start-up companies and large sales organizations made up of hundreds of sales people. To date, our engagements have always resulted in a doubling of the Client's business within the first six months at a cost of sales level much better than best-in-class.
Rep Channel Management continues to gain the confidence of more and more businesses, large and small.